Ad-blockers are free browser extensions that prevent ads from being served. As a publisher, ad-blocked impressions mean lost ad-inventory and net losses.
Site with ads
Site without ads
Ad-blockers are the world's most commonly used browser extensions with over 80 million active monthly users and growing.
Ad-blocking in Chrome has more than doubled in 2012, and continues to increase; over 1,000,000 users download ad-blockers every week, resulting in a 7% monthly growth.
On average, over 10% of page-views in the US and EU are ad-blocked. This means 10% less revenues, expected to double within 12 months. Is your business prepared?
Don't wonder why your ad network measures less traffic than your analytics suite. ClarityRay provides one line of JS code that detects and counts all ad-blocked impressions. Within a week you'll have a clear understanding of your actual losses. And it's absolutely free.
Our proprietary technology enables the serving of customized ads to ad-blocked users, immediately restoring your revenue. We can work with your existing ad network and do not affect the ads you serve to non ad-blocked users.
We offer complete service including both our patent-pending technology and a 24/7 service guarantee to ensure world-class protection.
A 13-year industry veteran, Ido has held senior and executive product positions at DoubleVerify, the global leader in ad-verification, and iMind, a gaming company. Prior to that, Ido founded the UX department in InterBit, helping dozens of clients articulate a winning product vision. Ido served in the Israeli Air-Force’s computer unit (180/Ofek) and is a TAU/Rutgers Alumni. In his spare time, Ido helps start-ups succeed at leading accelerators The Junction and The Elevator.
Vadim has over 14 years of software development and team management experience. Prior to ClarityRay, he served as a project manager and software architect in an elite technological intelligence unit, reaching the rank of Captain. Prior to his service, Vadim was a software engineer in Minicy, working on several internet technology projects. He holds a BA in CS from the Technion.
Guy served as a team leader in an elite technological intelligence unit, developing and designing software infrastructures with extreme reliability requirements and reaching the rank of Captain. An entrepreneur at heart, Guy has developed several non-profit projects, including a personal financing software. He holds a BA in CS from the Technion.
Dudi has over a decade of software development experience. Prior to joining ClarityRay, Dudi held a senior SW engineer position at DoubleVerify, the leader in online ad verification. Before that, Dudi worked at Kasamba, LiverPerson (NASDAQ:LPSN) - following its $40M acquisition of the previous, and InsFocus BI. Dudi holds a Computer Science degree from Ben Gurion University as well as an MBA from Tel Aviv University.
Ori has over 8 years of R&D leadership, software development and project management experience. Prior to joining ClarityRay, Ori served as a software development team leader in an elite technological intelligence unit of the IDF. Ori holds a BA in CS from IDC.
Nitzan has 20 years of software engineering and R&D leadership. Prior to ClarityRay Nitzan played key roles in PayPal, was director of engineering in Fraud Sciences (acquired by PayPal for $169M), and held various engineering leadership roles in Emblaze and DSPG. Nitzan holds a BA in CS.
A serial entrepreneur, Mr. Wilf founded several technology ventures, his first back in 1997. Most notably, Mr. Wilf founded Fraud Sciences (acquired by PayPal/eBay for $169M), where he also served as CEO and Chief Scientist. Prior to Fraud Sciences, Mr. Wilf was CTO and Co-Founder of Trivnet (acquired by Gemalto for $35M). He currently acts as the chairman and co-founder for several technological startups.